FC Barcelona cancelled a advertising and marketing cope with non-fungible token (NFT) market Ownix on Thursday. The choice comes lower than 5 days earlier than the soccer powerhouse is scheduled to public sale its first NFT assortment by means of the platform.
The Related Press and different publications reported that the cancellation adopted the arrest earlier Thursday of Israeli crypto mogul Moshe Hogeg on fraud involving cryptocurrencies and assault costs. The publications additionally reported that Hogeg has ties to Ownix, which operates on the Ethereum blockchain. Hogeg lists the corporate within the Pursuits part of his LinkedIn profile.
“In mild of data acquired at present that goes in opposition to the Membership’s values, FC Barcelona hereby talk the cancellation of the contract to create and market NFT digital property with Ownix with rapid impact,” the membership mentioned in an announcement on its web site.
On the time of publication, the membership had not responded to CoinDesk requests for remark.
Introduced simply 15 days in the past, the FC Barcelona NFT public sale primarily based on images and movies from the membership’s 122-year historical past is slated to happen on Nov. 24, in keeping with a countdown timer on the Ownix web site. The launch will function remarks from Joan Laporta, who took over as FC Barcelona president earlier this 12 months and different “key members” of the membership, an e mail from an FC Barcelona consultant to CoinDesk mentioned.
Barça, because the group is thought, is second in worth solely to Spanish rival Actual Madrid, in keeping with a rating by Model Finance, which mentioned the group may drop down the ladder due to the departure of star striker Lionel Messi – who has his personal NFT assortment – for Paris St. Germain in a deal that additionally included NFTs.
Sports activities groups worldwide have been exploring NFTs as a method of producing earnings and elevating fan engagement. FC Barcelona has confronted extreme monetary points in recent times with its CEO Ferran Reverter telling reporters in October that the membership was “technically bankrupt” earlier this 12 months and would have been “dissolved” if it had been a public restricted firm (PLC).