The blockchain agency Aave has launched the Lens Protocol, a social media mission with purposes constructed on the Polygon blockchain. Lens is much like the social media platform Twitter however Lens profiles are linked to a non-fungible token (NFT) that may be ported into decentralized purposes.
Lens Protocol Is Reside – Aave Founder Believes Individuals Are ‘Prepared for a Higher Social Media Expertise’
On Wednesday, the blockchain firm Aave introduced that the Lens Protocol is now stay and roughly 50 purposes have debuted on the platform. Aave first revealed the Lens Protocol in the course of the first week of February 2022 and the primary purposes are constructed on high of the Polygon community.
Stani Kulechov, CEO and founding father of Aave Firms mentioned the latest Twitter ordeal with Elon Musk exhibits that individuals are searching for one thing completely different than the incumbent social media platforms. “The social media expertise has remained comparatively unchanged for the final decade, and far of that is because of your content material being solely owned by an organization, which locks your social community inside one platform,” Kulechov mentioned in a press release despatched to Bitcoin.com Information.
The Aave founder added:
However finally, as seen from Elon Musk’s bid to buy Twitter, individuals are prepared for a greater expertise than what they’re used to. Possession over not solely the content material you create on-line, but additionally your profile and social community is lengthy overdue, and empowering customers is what Lens goals to realize.
Lens Boasts 50+ Social Functions and Creator Monetization Instruments Constructed on Polygon
The 50 purposes constructed on Lens covers social purposes to creator monetization instruments, the announcement notes. Lens customers which have already minted their NFT profile can entry any of the purposes equivalent to Peerstream, Lenster, Swapify, Spamdao, and extra. “Constructing a Web3 social media platform on Lens Protocol has opened up a brand new realm of potentialities for our growth group and customers,” @yoginth.eth the founding father of lenster.xyz remarked in the course of the announcement.
Lens Protocol will present customers with the foundations to leverage full possession over their “profile, content material, and relationships” whereas plugging into any decentralized utility. G.Cash, the NFT filmmaker and creator, detailed that lens will empower the platform’s userbase. “An open social graph will enable creators and types to totally personal content material distribution and their audiences in a very multi-platform means. Lens empowers platform alternative and opens up wider audiences by direct creator/brand-community relationships,” the NFT filmmaker mentioned.
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